Thursday, November 17, 2011

THE DRIVE TO BUILD CONTENT... AND ROOMS.

The soundtrack :

This is just little glimpse of what I am sure will be an illustrious career for Gliss...who thusfar has killed it with this track "Glimmer" and a handful of videos of his that have gone viral, promoted by the likes of OKAYPLAYER and making the #goddamn #upandcoming #watchoutwhenithits rounds on twitter.  For me, it represents something the begets more than a #label.  It means the Attention must be given to more than the individual videos...it must be given to the process by which he is making a name for himself...Sure, he channels a swag that hails NaS and the second half of the NYC boom of the 90's...but to do so, he is vitally and essentially pursuing something COMPLETELY NEW in terms of the method.  And he's be widely recognized for doing so, without having released a single album... I just hear Prince's Sign o' the Times playing...  The new mix-tapes are YouTube playlists?  But my mom goes on YouTube....  My point is that as the up and coming rap artist, Gliss also pretty quickly becomes the prototype for anyone without a couple million in seed money that wants to create more than a buzz...wants to start building a new Olympus and take up residence.

"The key I think, is that so far it evades a name, and longs for a chance at its own pursuit..."

But what do I know?  This isn't a music blog.  It's aiming in time to become a record... a log of the build.  
What am I building?  That remains to be seen.  The key I think, is that so far it evades a name and longs for a chance at its own pursuit.  I think really that's what most people long for...in terms of the right to thrive.

Here is a picture of some incredible chicken I made with friends.  Significance?  Instagram makes me look like I work for Saveur.  Which is a boon to the building process.  Taking and cataloging photos you want to look at?  Just a demanded reflection.  Also, as a rule...roasted chicken is delicious.